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Convert
Japanese yen (JPY) to Basic Attention Token (BAT) Instantly

JPY JPY
BAT BAT
Buy Basic Attention Token (BAT)

Purchase Basic Attention Token (BAT) with Japanese yen (JPY) easily at Switchere and benefit from fast, secure transactions.

About
Basic Attention Token (BAT)

Basic Attention Token (BAT) is a digital advertising token built on the Ethereum blockchain, designed to revolutionize the digital advertising landscape through its integration with the privacy-focused Brave browser. The project aims to solve inefficiencies and privacy concerns prevalent in traditional online advertising by fairly rewarding users for their attention, while offering advertisers better returns and publishers a more equitable revenue share. BAT creates a transparent and decentralized advertising exchange, leveraging blockchain technology to connect advertisers, publishers, and users directly. This system improves ad targeting efficacy through on-device machine learning without compromising user data, a key differentiator from conventional ad platforms.

The core technology involves the Brave browser, which blocks invasive ads and trackers by default. Users who opt-in to view privacy-respecting Brave Ads are compensated with BAT tokens. These tokens can then be used to tip content creators and publishers, access premium content, or be exchanged for other digital assets. For advertisers, BAT serves as the payment currency for ad campaigns, ensuring their budget is spent on verified user attention. As an ERC-20 utility token, BAT’s tokenomics are central to its ecosystem, facilitating a novel attention-based economy. It represents a significant effort to establish a more ethical and efficient model for digital advertising within the burgeoning Web3 infrastructure, making the advertising experience less intrusive and more rewarding for all participants.

Basic Attention Token (BAT)

How to Buy Basic Attention Token (BAT)

swipe Step-by-step guidance
card Easy credit card payments
btn Streamlined purchase process
  1. Step 1 illustration
    01

    Choose JPY to BAT Pair

    Select your preferred payment method and enter the amount.

  2. Step 2 illustration
    02

    Enter Your Basic Attention Token Wallet Address

    Provide your BAT wallet address and proceed with the payment.

  3. Step 3 illustration
    03

    Receive Your Basic Attention Token

    Complete the payment, and your BAT will be sent to your wallet.

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Frequently asked questions

  • What exactly is the JPY/BAT trading pair and its core utility?

    The JPY/BAT pair allows users to directly purchase Basic Attention Token (BAT), an ERC-20 token, using Japanese Yen. Its core utility is to provide a fiat on-ramp for users in Japan to enter the Brave browser ecosystem. BAT is used within this ecosystem to reward user attention in digital advertising and enable micropayments to content creators.

  • What is the typical process for buying BAT with Japanese Yen?

    To buy BAT with JPY, you typically need to use a Japanese cryptocurrency exchange regulated by the Financial Services Agency (FSA). The process involves creating an account, completing KYC/AML verification, depositing JPY via a local payment method like a bank transfer (furikomi), and then placing a buy order on the JPY/BAT order book.

  • Are there specific fees to consider when trading Japanese Yen for BAT?

    Yes, two main types of fees apply. First, the cryptocurrency exchange will charge a trading fee for executing the JPY to BAT conversion. Second, since BAT is an ERC-20 token on the Ethereum network, moving your purchased BAT to a private digital wallet will incur a blockchain transaction fee, known as a gas fee, which is paid in ETH.

  • Do I need the Brave browser to trade or hold the BAT I buy with JPY?

    No, it's not a requirement. While BAT's primary utility is integrated into the Brave browser for its privacy-focused digital advertising model, BAT itself is an ERC-20 token on the Ethereum blockchain. You can hold, send, and receive it using any Ethereum-compatible digital wallet, independent of the Brave browser.

  • What are the best security practices when performing a JPY to BAT digital asset purchase?

    For secure trading, always use a reputable cryptocurrency exchange that is regulated in Japan. Enable two-factor authentication (2FA) on your account. After purchasing, consider transferring your BAT from the exchange to a personal non-custodial digital wallet where you control the private keys. This minimizes the risk of loss from exchange-related issues.
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